Browsing Category: Linkedin

Stop selling on LinkedIn – it’s not ‘social selling’!

If you’re in the sales game, a business owner or CMO in the B2B sector you’ll have noticed the noise around social selling – and all for good reason. There are endless reasons why social selling

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Social selling = sharing your knowledge and expertise, earning credibility and trust online. Selling = taking the sales conversation offline and to a successful outcome. 

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